Top 9 must-know landing page software

With marketing initiatives like Google AdWords, lead generation, or creating a sales funnel, landing page software is a crucial tool. It is also utilized in personal blogs to create websites with improved user experiences and really interesting designs. Currently, there have been a number of landing page software for users to select based on their preferences. Nevertheless, you should be aware of effective tools that help you run your business efficiently. Therefore, this article will introduce the top 9 landing page software you must know for use in 2022.

1. Clickfunnels

clickfunnels software

General information:

  • Website:
  • Price plans: $97/month for the standard plan or $297 for Clickfunnels Platinum
  • Trial: 14 Days trial for free
  • Reviews by the third parties: G2: 4.7/5; Capterra: 4.6/5

In 2020, Clickfunnels will have over 250,000 users. They have a fantastic group and support system. Not only is Clickfunnels well-known as a landing page tool, but also a sales pipeline framework. This implies that Clickfunnels can assist you whether you want to develop a list, make sales pages, order pages, membership pages, or affiliate systems.

Even from the standpoint of a landing page tool, Clickfunnels is ideal for non-techies due to its user-friendly drag-and-drop functionality, an abundance of stunning landing page designs, and high conversion rates.

share funnels of clickfunnels

In addition, the “Share funnel” function offered by Clickfunnels enables everyone to share and create a sales funnel with a single click. Thus, the community that creates Clickfunnels and the platforms for Clickfunnels funnels is expanding quickly for your more choices.

The aforementioned is only one aspect of the landing screen. Additionally, Clickfunnels offers a variety of other strong features like “one-click upsell” and “Follow up pipeline” that enhance user experience in marketing. Thus, this is the rationale behind the widespread use of Clickfunnels by marketing professionals ( for example, Peng Joon, Tony Robbins, Dean Graziosi, Grant Cardone, Sabri Suby, etc.)

2. Leadpages

leadpage software funnel

General information:

Standard: $37/month, or $27 / Month (billed annually)

Pro: $79/month, or $59/month (billed annually)

Advanced: $321/month or $239/month (billed annually)

  • Trial: 14 days free trial
  • Reviews by the third parties: TrustRadius: 8.8/10; Capterra: 4.6/5; G2: 4/5

In comparison with ClickFunnels, Leadpages is a serious rival in terms of landing page capabilities. One of the most well-liked and effective landing page programs is called Leads Page. Its advantage is the incredibly wide variety of gorgeous landing page templates, in addition to features like email collection and other software.

If you can use Clickfunnels to create a complete sales pipeline, you should employ Leadpages with more sophisticated features to create landing sites and gather email addresses at a lower cost. So, you need to consider your demands before selecting either tool – remember “satisfying all you need” is better than “one fits all”.

3. Instapages

General information:

  • Website:
  • Price: $99/month
  • Trial: 14 Days free trial
  • Review by the third parties: GMP – Grow Marketing Pro: 4.7/5; G2: 4.3/5; TrustRadius: 7.8/10; Capterra: 4.5/5

According to Capterra’s user ratings, Instapage is among the top 20 landing page tools for enterprise marketing teams and agencies. Instapage is one of the best post-click automation tools and is more than just a landing page generator. It is a tool you should think about using if you enjoy A/B testing, optimizing marketing efforts, and personalized experiences.

Instapage also offers the features Accelerate your page performance with AMP & the Thor Render Engine, which can be used to create landing pages that load incredibly quickly and increase conversion rates.

Additionally, Instapage offers excellent customer service via phone, email, a help desk, forums, a knowledge base, and live chat available around the clock. So you never have to be concerned about technology giving you trouble while using it.

4. Keap (Fka Infusionsoft)

Keap software funnels

General information

  • Website:
  • Price: Start at $79/month for 500 contacts
  • Trial: 14 Days free trial
  • Review by the third parties: G2: 4.1/5; TrustRadius: 7.6/10; Capterra: 4.1/5

Keep was launched by the business formerly known as Infusionsoft Despite the fact that Keap is primarily known as a CRM platform, it also offers a landing page builder function.

They are a natural choice to be among the top landing page makers for marketers and business owners given that their prior offering was frequently named among the best tools on this list. All of Keap’s features are available in an intuitive drag-and-drop platform with templates made especially for online shops or classes (among other purposes).

Another feature of Keap that might surprise you is that you can preview your website before going live to ensure everything appears great.

5. Thrive Architect

Thrive Architect software funnel

General information:

  • Website:
  • Price: $19/month or $228/year
  • Trial: No
  • Review by the third parties: G2: 4.5/5; : 4.6/5

Thrive Architect is a WordPress landing page builder tool with a drag-and-drop user interface and attractive templates.

One of the best features is its template collection, which you can personalize or create your own by mixing and matching pre-existing templates with various colors and typefaces to fit your needs.

More tools are available in Thrive Architect to assist you in designing stunning landing pages and maximizing conversion. For building a sales funnel to generate leads and sales online, this is the finest landing page software for WordPress.

6. Elementor Pro

Elementor Pro software funnels

General information:

  • Website:
  • Price: Start for $49/year (1 website)
  • Trial: The Elementor plugin can be downloaded for FREE (forever)
  • Review by the third parties: G2: 4.6/5; TechRadar: 4/5

Elementor Pro is software with a drag-and-drop UI. It is made especially for creating landing pages, but it has all the features of a contemporary website builder.  To build your page from inception or use one of their pre-built designs, it provides an unlimited number of design layouts, templates, and elements.

Moreover, Elementor Pro’s Web Designer function allows you to import any web design you desire. Because of its drag-and-drop functionality and simple setup procedure, Elementor Pro is best suitable for small businesses with limited resources.

7. Builderall

Builderall software funnels

General information:

  • Website:
  • Price: Start for $69.9/month
  • Trial: Start trial for $1
  • Review by the third parties: G2: 4.2/5; Capterra: 4.5/5

A single framework called Builderall was developed in 2016. On the internet, it offers all the information you require, along with a large number of attractive and high-converting landing page designs.

Additionally, Builderall brings everything required to create an online sales pipeline (sales page, opt-in page, email marketing, CRM, Booking calendar, chatbot, etc)

If you create your blog with Builderall, it is friendly to SEO and has a high page speed score.

8. Unbounce

Unbounce software funnels

General information

  • Website:
  • Price: Start for $80/month
  • Trial: 14 Days trial for free
  • Review by the third party: G2: 4.4/5

Split testing, which allows visitors to see various versions of a website to increase conversions, is one of the conversion optimization services provided by Unbounce.

Additionally, it has templates for landing pages that are appropriate for a variety of industries, involving travel, real estate, and more. If you are already experienced with building professional-looking websites, you can quickly generate your own template by uploading an HTML file or using their drag-and-drop builder.

Unless you have sufficient room on your server, you can employ Unbounce as a paid subscriber or on a freemium plan with restricted features.

9. Hubspot

Hubspot software funnels

General information:

  • Website:
  • Price: Start at $50/month or $540/year
  • Trial: 14 Days free trial
  • Review by the third party: G2: 4.4/5;Capterra: 4.8/5

Because of its user-friendly design, Hubspot’s landing page builder is a popular choice among marketers and business owners. If you don’t have a lot of time or are unfamiliar with creating these kinds of web pages, its drag-and-drop tools will make it simple to rapidly create landing pages with just one click.

To help you prepare before sending out those emails, Hubspot also provides templates for email marketing campaigns and other social media campaigns.

With HubSpot, you are not restricted to only being able to use what they offer in the paid versions except if there is sufficient room on your server because the free version includes limitless access to their collection of templates.

Frequently Q&A

What is software for landing pages?

Without having any technical expertise, you can create a high-converting landing page for websites with the aid of landing page software. A landing page tool can save you time, and money on hiring a coder, and extra work.

What characteristics define effective landing page software?

The best landing page software should be simple to use, come with a variety of landing page template designs, connect with a variety of third parties, have video tutorials and guides, be reasonably priced, and offer excellent support.

How can a landing website be made without cost?

Use Elementor if you want to build a landing page because they offer a WordPress plugin in a free edition.

What WordPress homepage plugins are the best?

It is suggested to use Elementor Pro or Thrive Architect to create the home page in WordPress. Divi or Oxygen are alternatives to Elementor Pro if you don’t like it.

Author: Tanka

In 2015 I knew Clickfunnel, since then I focused on researching software to support building and developing funnels. The knowledge I share here is the knowledge due to my 8 years of online marketing experience. I hope it will be of great help.

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